In September, proudly South African brand, Eskort, famous for producing SA’s best-loved Russians and other quality pork products, launched two new butcheries in Protea Glen, Soweto and Gezina, Pretoria. Eskort’s Protea Glen butchery will serve as its very first franchise offering.
Eskort established a relationship with owner Nkululeko Luthuli, the new franchise store owner for Protea Glen, in 2018 when they worked together to find collaborative solutions to support and grow the processed meat industry. This gave way to an opportunity to grow a locally owned business that can now effectively service the community in Soweto.
“The decision to partner with Nkululeko as our very first franchise owner was born from shared interests and a passion for serving South Africa’s love for meat, especially our most loved pork russians and bacon,” said Arnold Prinsloo, Eskort Limited CEO. “His entrepreneurial spirit is inspiring and we are excited to see the business grow.”
Eskort has over a 100-year legacy of investing and growing businesses, employing thousands of people, nurturing careers and livelihoods while continuing to offer South African’s the most delicious pork products. Nkululeko’s entrepreneurial journey and experience developed from being an active participant in the South African economy having worked and invested in the meat industry for over 10 years.
“Eskort is a daily feature on almost every South African’s plate. I believe my experience in being a producer, distributor and retailer in the South African food sector has put me in good stead to lead this business with Eskort. I believe my passion for servicing communities will be a welcomed addition to Protea Glen and the Soweto community at large,” said Nkululeko Luthuli, franchise owner, Eskort Protea Glen.
“After a tough economic year, we are very proud to be opening our 10th and 11th butcheries. We are committed to continuing our local investment, creating business opportunities and giving our customers more access to their favourite products,” added Prinsloo.
Eskort’s first franchise butchery in Protea Glen will be open for trade to the public from Wednesday, 22 September with the Gezina butchery opening the following day, Thursday, 23 September. Both butcheries will offer a wide variety of fresh, naturally wood smoked and processed products.
For more, visit Eskort’s website Facebook, Instagram or YouTube pages, or follow #itseskort
Never miss a beat! Join the SA Chef Media community on Facebook, Instagram and Twitter, or sign up for our fortnightly industry newsletter.
